TIMESTAMPS:
00:00 Intro
00:43 Number 1: Simple Emotions
01:11 Number 2: Repetition
01:45 Number 3: Visual Symbols
02:08 Number 4: Prestige
02:43 Number 5: Leaders
03:12 Number 6: Crowds worship certainty
03:42 Number 7: Illusions

The Crowd: A Study of the Popular Mind
By Gustave le Bon